After recently stepping down as head of ProNicaragua, Javier Chamorro provides us with exclusive insight into the inner workings of Central American IPAs and the strategies they should be forming to attract more investment.
Compared to large Nearshore locations like Canada and Mexico, Central American countries are low on the favorability scale for new ITO and BPO investment.
This is in large part down to how investment promotion agencies (IPAs) present their countries as safe, secure, and lucrative places to invest, or don’t, as the case may be.
Recently stepping down as the head of ProNicaragua, Javier Chamorro has been in the perfect position to see what works and what doesn’t, and how IPAs should be stepping up their game to attract more BPO and ITO investment.